- The role of ESC's mascot Lumo is to symbolize the potency of melodies.
Introducing Lumo, the bustling spirit of musical harmony and inclusivity! This spirited mascot graces us as ESC's jubilant emissary of musical diversity and camaraderie in Basel. Lumo embodies the boundless might of music, with a pulsating heart, an enchanting lion's mane, and a welcoming wide mouth. This vigorous heart, brimming with life, is derived from the word "luminous" – radiant – a fitting depiction of this lively mascot.
Lumo's creation was a collaboration between the brilliant minds at SRG and 20-year-old design prodigy Lynn Brunner, a second-semester student at Basel's University of Arts and Design. As the mastermind behind Lumo's design, Lynn, along with the other four finalist design students, will receive a pair of coveted tickets to a rehearsal during ESC's final week in May.
The Eurovision Song Contest trophy will be bestowed upon the victorious contestant on May 17th, in the revered St. Jakobshalle, Basel. Switzerland secured the coveted hosting position following Nemo’s triumph in Malmo.
On a weekend brimming with suspense, on Saturday, the talented representative for Germany will be chosen, with the captivating show broadcast by Das Erste at 8:15 PM, live from the heart of Cologne.
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Lumo, the vibrant mascot of Eurovision Song Contest 2025, was born from a collective effort of design students from the Basel Academy of Art and Design FHNW and the Basel School of Design. The triumphant design, which embodies unity, openness, and music, was a creation of Lynn Brunner, a 20-year-old student studying visual communication at the Basel Academy of Art and Design FHNW.
Lumo, emblematic of music's transcending power, represents the spirit of Eurovision, connecting people through shared melodies, no matter their age or cultural background. The design inspiration was derived from the concept of "luminous," symbolizing light and vitality. Lumo's wild, flaming hair, bright colors, and expressive hands reflect the diversity and unity inherent in the world's most popular song contest.
Lumo, the radiant mascot of the Eurovision Song Contest, was created by Lynn Brunner, a talented student from The ESC's collaborative design program at Basel's University of Arts and Design. During the final week of ESC, Lynn and the other finalists will be awarded tickets to witness the rehearsals, connecting them directly with the radiant spirit of music. The Eurovision contestant, who will eventually receive the prestigious trophy, will perform in the same radiant atmosphere that Nemo had once graced in Malmo, reflecting the unifying power of music represented by Lumo.
